

Sleedagh Farm
a timeless classic
In 1946 Jackie Pettitt opened his first food shop on the Main Street in Wexford town. From the day Jackie turned the key in the main street shop he focused on giving his customers a personal service and stocking only the highest quality local produce. He was renowned at the time for his quality bacon. In the early 70’s he began selling beef, to ensure his customers got the best quality and fully traceable meat, he began rearing his own cattle in Rathjarney, Piercestown, Co. Wexford.
Jackie’s son, Des, took this concept further by purchasing Sleedagh Farm, Murrintown, Co. Wexford in 1986, He used his farm to raise high quality beef cattle for the Pettitt’s stores. This venture was so popular with customers that the farm could not keep up with demand. Des selected some beef farmers in the south east to raise the extra cattle needed. These farmers had to meet the exacting standards of Sleedagh Farm.
Jackie’s son, Des, took this concept further by purchasing Sleedagh Farm, Murrintown, Co. Wexford in 1986, He used his farm to raise high quality beef cattle for the Pettitt’s stores. This venture was so popular with customers that the farm could not keep up with demand. Des selected some beef farmers in the south east to raise the extra cattle needed. These farmers had to meet the exacting standards of Sleedagh Farm.
Our farmers
Proudly local, uncompromising on quality
At Sleedagh Farm, we source only the finest beef cattle from local, Bord Bia–approved farmers — the best in the South East!
Over the years, we’ve built strong, lasting partnerships with our farmers through a shared commitment to quality. We are proud to be supplied by 2nd Generation Beef Farmers, who continue to provide our stores with the highest quality beef animals.
We pay a premium price for premium cattle, ensuring our partners are rewarded for their dedication to excellence. We select only cattle up to 25 months of age, guaranteeing consistent tenderness and exceptional flavour in every cut.
Our lamb, pork, and bacon are also sourced to Sleedagh Farm’s exacting standards. We choose young animals from Bord Bia–approved farms that meet our strict criteria for high meat quality and low fat content — producing wholesome, delicious results every time.
Over the years, we’ve built strong, lasting partnerships with our farmers through a shared commitment to quality. We are proud to be supplied by 2nd Generation Beef Farmers, who continue to provide our stores with the highest quality beef animals.
We pay a premium price for premium cattle, ensuring our partners are rewarded for their dedication to excellence. We select only cattle up to 25 months of age, guaranteeing consistent tenderness and exceptional flavour in every cut.
Our lamb, pork, and bacon are also sourced to Sleedagh Farm’s exacting standards. We choose young animals from Bord Bia–approved farms that meet our strict criteria for high meat quality and low fat content — producing wholesome, delicious results every time.


